Get the exact, step-by-step method to grow
your client list and your confidence.
Designed for self-employed therapists who want to build
a fulfilling and fully-booked practice.
Get the exact, step-by-step method to grow
your client list and your confidence.
Designed for self-employed therapists who want to build
a fulfilling and fully-booked practice.
Whether you're a touch-based therapist, a talking therapist, or another kind of holistic practitioner, I know this for sure: you love what you do. You genuinely care, and you want to use your skills and your knowledge to help people.
What you don’t love quite so much is the dreaded marketing.
Instead of focusing on what inspires you, your mind is constantly sorting through a never-ending list of tasks. Websites, leaflets, braving the world of social media, giving talks, going to networking events. It all feels like too much, and where do you even start?
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Your vision didn’t include spending this much time trying to ‘get more clients’, or stand out from the crowd.
If you have a nagging feeling that it shouldn’t be this way… you’re right.
BUT YOU know you NEED TO DO SOMETHING TO BRING NEW CLIENTS IN THE DOOR.
So you try your best, doing things like:
Hanging out on social media, not really sure what or when to post, sharing other people's quotes or posting just for the sake of it without a real strategy.
Putting money and energy into a brand new website that looks great then feeling disheartened when it launches and you don't get lots of new enquiries.
Joining expensive online practitioner directories that promise credibility and traffic to your website, but don't deliver much in the way of actual clients.
Running special offers, giving taster treatments, doing ‘swaps’ with other therapists...then ending up feeling a bit resentful about how much you’re giving, without getting enough back.
Sometimes you feel so out of your depth and resistant to all this marketing stuff that you hold back from doing any marketing at all.
At this point?
You just wish someone would take you by the hand and show you what to do.
It's a pathway that's based on authenticity. In other words: being yourself, and sharing that with the right people.
I'm a Craniosacral Therapist, a mentor and a course creator. I've spent the past 15 years running a full-time practice. But my journey started with self-doubt, zero business experience and no idea where to begin.
All I knew was that the self-promotion I was told I should be doing, felt wrong. It was the opposite of what I believed in: integrity, safety and empowerment.
But I'm happy to share that I found a different way to create a busy practice.
Hi, I'm Sara.
Founder of How Humans Heal.
Introducing
Your complete training and action plan to create the ripple effect of inspiration that leads to a thriving practice.
All in a 9-week online programme combined with extra support and resources.
I took my therapy practice from zero clients to fully-booked with a waiting list - without paid advertising or sales tactics.
And I'm sharing the unique step-by-step method I used to do it.
Here's what's inside the course
Part One:
Foundations
Get ready to transform your limiting beliefs, tap into a new level of confidence, and set up the habits that lead to success.
Clarity
YOUR MINDSET
Learn how to stand out in a sea of similar sounding therapies, by getting across the unique magic of what you do.
YOUR POSITIONING
Unlock the mystery of attracting the right clients, by knowing the one truly powerful way to reach people who need your help.
YOUR CLIENTS
Part Two:
Behind-the-Scenes
Create an outstanding website (whatever your budget) that demonstrates your expertise and client-care.
Connection
YOUR WEBSITE
Courage
Learn a proven, step-by-step process to guide clients from their first enquiry to their first appointment, plus the secret to building long-term client relationships.
your communicationS
Set your fees from a place of self-worth, stick to your policies with kindness and grace, and step up your boundaries where you need to.
YOUR SYSTEMS
Watch your weekly new client enquiries go from random to regular and predictable, with a Recommendations & Referrals System that does the work for you.
YOUR REFERRALS
Part Three:
Growth
Is your marketing style The Mentor, The Connector, or The Expert? Instantly make your life easier and your marketing more authentic by owning who you are and doing what comes naturally to you.
YOUR STRENGTHS
Learn how to stand OUT by sharing what you stand FOR, and build your reputation and your reach with the most powerful tool at your disposal: the reasons why you love the work you do!
YOUR MESSAGE
Move forward with your personalised marketing plan, with easy-to-follow action steps. Follow it consistently, and experience the motivation that comes from seeing real results, straight away.
YOUR MARKETING PLAN
No more thinking that you have to do everything or that you have to spend your life on social media. Choose a marketing method that works for you and put this at the core of your growth plan.
YOUR method
“This is the course that I wish existed when I was beginning my career as a therapist and then a yoga teacher.”
- LOU LOVEGROVe, yoga teacher
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"How do you know who to trust and what it's worth investing in? Well, I can wholeheartedly say that this is worth it!"
- SOPHIE CAWS, CLINIC DIRECTOR,
BRIGHTON & HOVE THERAPIES
"I've been a clinic manager for 8 years, and have seen first hand the challenges faced by therapists. There are so many talented therapists out there who deserve a fully booked practice - the only thing they're missing are the vital principles this course will teach you! I cannot recommend this course highly enough."
What kind of practitioner is this course for?
If you think of yourself a wellness professional, complementary, alternative or holistic therapist, or a yoga or pilates teacher – and you want to grow your practice – then this course is made for you.
For example, this course is for practitioners of: Massage Therapy, Craniosacral Therapy, Reiki, Thai Yoga Massage, Yoga, Pilates, Physiotherapy, Acupuncture, Zero Balancing, Myofascial Release, Nutritional Therapy, Counselling, Herbal Medicine, Aromatherapy, Homeopathy, Reflexology, Mindfulness, Bowen Technique, Kinesiology, Ayurvedic medicine, Traditional Chinese Medicine, Meditation, and so on.
The course was made with you in mind if your work is about helping other humans to heal, and if you need help with all aspects of growing your practice.
Frequently Asked Questions
How long will the course take me to complete?
The course is designed to take 9 weeks, and a new module is released each week. However, if you need more time or something happens in your life, you can complete the training however works best for you. All of the lessons are recorded, so if you prefer to spread the lessons over more weeks, or binge watch several modules in one weekend, that’s fine.
It’s up to you, but I recommend taking time to digest the lessons and complete the exercises. Aim to spend around 2-4 hours on the course per week, to watch the videos and follow the exercises and actions steps. You will also have access to the course for as long as you need it. You can re-watch any videos at any time, and set your own pace.
What if I fall behind?
You don’t need to worry about falling behind. Each video lesson is distilled into bite-sized sections, with just the information you need, and the action steps to take – there’s no information overload. The course also comes with lifetime access – this means you can take a break at any time – if you’re away, if life gets in the way, or if you want to go at a different pace. You can also go back and re-watch the module videos as often as you like.
What happens after I sign up and pay?
After you sign up, you’ll receive an email welcoming you to Pathway to a Full Practice, with all the instructions you need get started, including a Welcome Video showing you how to login and access the course dashboard, where to go when the course starts on 8th November, plus how to access the Resource Library and the Course Community.
When can I expect to get more clients / make more money?
I can’t promise you specific results from your practice in a specific timeframe. Nobody can. And I would suggest being a bit cautious about anyone who does. Because we all start at different levels of experience, and in different markets. However, if you’re methodical and you follow the action steps, you will see results! And looking back a year from now, the time and money you invest today will absolutely pay for itself in terms of the results you see in your practice and the confidence you have in yourself as a practitioner.
Do you offer refunds?
If you’re not happy with the course, and if you return all the completed exercises within the first 30 days, we’ll refund your money in full. That’s a guarantee.
Do I need to show up live to all the classes?
The lessons are recorded not live, so you can watch them anytime that suits you.
When does the course actually start?
The course starts on Wednesday 8th November 2023! That's when the first module is released.
Every week for 9 weeks, a new module is released including video lessons and exercises.
You'll receive an email every week to let you know the latest module has been published, and discussing that week's topic. You can follow this weekly schedule OR if you prefer you can take your own time to do the lessons - it's whatever works best for you!
There's a lot going on in my life - I'm not sure I have enough time to take the course right now. Do I have to follow along week-by-week or can I take things at my own pace?
That’s fine! Once you sign up you have the option of following the 9-week programme, or taking it at your own pace. We’re all different, so you can study however fits your learning style and your circumstances. There’s no time limit, you can pause whenever you need to, implement what you've learned so far, then come back again when you're ready. You can re-watch the lessons as often as you need to, and you can take 9 weeks, or 9 months, it's up to you!
What are the dates for the weekly modules?
If you'd like to follow along weekly, here are the dates for the programme:
Week 01 - Wednesday 8th November - Find Your Focus
Week 02 - Wednesday 15th November - Define Your Difference
Week 03 - Wednesday 22nd November - Call Your Clients
Week 04 - Wednesday 29th November - Build a Bridge
Week 05 - Wednesday 6th December - Build Your Systems
Week 06 - Wednesday 13th December - Build Relationships
Week 07 - Wednesday 20th December - Own Your Strengths
—-Christmas & New Year Break—--
Week 08 - Wednesday 3rd January - Share Your Message
Week 09 - Wednesday 10th January - Plan Your Pathway
The final day of the programme is Tuesday 16th January 2024, but you will have on going access to all the materials.
When are the live Q&A sessions via Zoom?
These take place monthly and the dates and zoom links for the coming months are always published in the online Pathway Community that you have access to. You don't need to book, you can simply drop in!
